
Outstanding Regional Business Partner
Sydney, Thursday, March 13, 2008: Alcatel-Lucent has named Premium business partner, BTAS, Outstanding Regional Business Partner. BTAS was recognised for its business contribution and commitment to Alcatel-Lucent in 2007.
The award was one of three presented to partners across Asia Pacific at a gala event as part of its annual Alcatel-Lucent Forum, held recently in Paris.
The criteria for BTAS’s selection included:
- Impressive revenue growth of more than 40 per cent for 2007
- Development of new business and expansion to other Alcatel-Lucent products such as Genesys and data
- Investment in growing markets including an acquisition in Melbourne to increase its footprint in Alcatel-Lucent’s second most important market for Australia and New Zealand
- Success in winning landmark Melbourne-based account, Orica, against notable Alcatel competitors.
Gavin Jones, CEO, BTAS, said, “It is wonderful to be recognised and rewarded for our efforts and win such a prestigious award. Not only has BTAS been successful in growing our traditional business but we have enjoyed growth through acquisition in key geographic regions and broadened our products and services in strategic areas such as applications and convergence.
“We look forward to continuing our long-term relationship with Alcatel-Lucent as our business continues to grow in the coming years.”
Sean O’Halloran, Vice President Enterprise Business for Australia and New Zealand, said, “BTAS has shown tremendous commitment to developing new services as well as investing in new markets pertinent to growing its business with Alcatel-Lucent. The result has been outstanding revenue growth of more than 40 per cent in 2007 and the recognition of Outstanding Regional Business Partner.”
BTAS is one of eight Alcatel-Lucent Premium Partners in Australia and New Zealand and has been a partner since 2001.
About Alcatel-Lucent
Alcatel-Lucent (Euronext Paris and NYSE: ALU) provides solutions that enable service providers, enterprise and governments worldwide, to deliver voice, data and video communication services to end-users. As a leader in fixed, mobile and converged broadband networking, IP technologies, applications and services, Alcatel-Lucent offers the end-to-end solutions that enable compelling communications services for people at home, at work and on the move. With operations in more than 130 countries, Alcatel-Lucent is a local partner with global reach. The company has the most experienced global services team in the industry, and one of the largest research, technology and innovation organizations in the telecommunications industry. Alcatel-Lucent achieved revenues of Euro 17.8 billion in 2007 and is incorporated in France, with executive offices located in Paris.
About BTAS
BTAS provides business technology, applications and services to the corporate and government market. It offers high-level quality products and services with a focus on IP Telephony, Unified Communications, Converged Voice and Data solutions, Wireless LAN and Contact Centre Solutions.
Established in 1993 offering service, support and installation of PABX systems, BTAS has continued to evolve and expand its services and product range to cover all aspects of communications. BTAS is one of a small number of Alcatel-Lucent Premium Partners in Australia and has been a partner since 2001.




